Chapter 537 High-End Fashion Designer

Aria continued, "Sometimes a luxury brand isn't expensive because of the brand itself but because of the story behind it."

With his experience working for an elite company, Keith instantly understood what Aria had meant by that.

Aria pointed at the crown. "I packaged myself as a foreign brand so that I can price my items higher. The story behind the brand isn't by me, but by the people in charge of my online orders."

Keith paced around the room, his mouth wide open. "Do you know how popular you are in the social circles here, Ms. Carver?"

He added, "I mean, the couture gowns and jewelry designed by you are absolutely amazing! The ladies here compete fiercely against each other just to get their hands on the limited items you release every year!"

Keith wasn't a lady, but he knew clearly how astronomically famous the brand Lamar was in the jewelry and couture design industry.

The couture gowns were relatively easy to acquire in Janovin, and Warren had reserved many of them the pre