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54.1

I used the hour that Rae was teaching her class to come up with an idea for our next video. Scrolling through the hundreds of comments on the one from this morning, everyone loved our interaction. Comments like “so cute together!” or “omg, I ship them” or “is it just me or would these two make the cutest couple?” were surprisingly invasive, yet positive. As a marketer, I wanted to give the crowd more of what they wanted.

What was that line in marketing? Sex sells? We weren’t going to give them that—though if it came down to it, let it be known I wasn’t firmly opposed to that idea—but we could give them romance. Dancing and wine were easy to tie together. In fact, I thought our next few videos could be like an evolution of two people meeting and dating. The one this morning was like us meeting online. This next one at the winery could be our first date. Maybe tomorrow we could go to her studio and show us taking dancing lessons together. We’d wine and dance our audience into loving us.
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